
Joy, Inc. is a teaching and media company mainstreaming the research and evidence on human flourishing and positive emotions to transform the culture. We are on an ambitious mission to transform sub-Saharan Africa into a mental, emotional and spiritual safe space.
We are equipping people, communities, organizations and nations with the tools, skills and behaviours to build resilience, transcend adversity, solve problems and find joy.


We are a benefit corporation, with all of our profits directly invested in The Joy Hub [joyhub.ng] – our walk-in center for young people dealing with depression, anxiety, trauma and thoughts of suicide.

Joy, Inc. is a teaching and media company mainstreaming the research and evidence on human flourishing and positive emotions to transform the culture and build a new generation of Africans focused on the greatest happiness for the greatest many.

We are equipping people, communities, organizations and nations with the tools, skills and behaviours to build resilience, transcend adversity, solve problems and find joy.

We are a benefit corporation, with all of our profits directly invested in The Joy Hub [joyhub.ng] – our walk-in center for young people dealing with depression, anxiety, trauma and thoughts of suicide.